WASP

Posts Tagged ‘Analytics’

Webinar: Is the Check Engine Light “On” for your Analytics?

Wednesday, February 16th, 2011

With complex analytic funnels, multiple goal tracking and multiple technologies, keeping your analytics reporting properly can be a long and tedious process. But for less than 30 cents a day, WASP can detect every tag that a website or web page is running in a matter of seconds, so that you can debug your analytics faster and more confidently than ever before.

Learn how WASP can:

- Quickly diagnose basic analytic tags
- Run site audits and generate reports
- Flag tagging problems
- Simplify e-commerce workflow

Watch the webinar

Automated SiteCatlyst version scan with WASP Pro

Tuesday, October 12th, 2010

Migrating SiteCatalyst to version 14.9 ?

Any time there is a major update in your analytic tagging, such as necessary new variables or javascript changes that require references to new Javascript code, it can take ages to ensure that all of your tags are updated properly. Verifying large sites by hand is nearly impossible.

To ease this process, you can use the scanning capability of WASP Pro. This simple tool will automatically crawl your entire website and provide a detailed report of which pages have not been updated or are missing tags altogether.

Let me show you how WASP Pro does this. First, you define what you want to scan, including how many pages you want to scan, maximum depth, and even rules as regular expression to filter pages in or out of your scan.

Once the scan is complete, you can view a report that shows you all of the analytic solutions detected and the number of pages that have the solution integrated.

If you click on the tagged pages, you will see a list of all the pages with those tags, in a table format. If you click on the missing pages, you will see all the pages missing those tags. In the example below, we clicked on the missing pages for Omniture SiteCatalyst.

We also have what we call the “upside down” view. Instead of looking at the data at the page level in a table, we give it to you at the tag level using a tree. You can drill down into every single variable and value in order to see what page have those values. If we take our Omniutre SiteCatalyst example, you can see specifically what pages are tagged with what version.

And of course you can always export any of the data in .csv format to analyze in other tools such as Excel.

Naturally, once you have your report you can use the interactive functionality of WASP to diagnose the pages that are causing you problems and make sure all your pages are properly tagged.

Feel free to contact us for an interactive demo.

WASP 2.1 Released

Wednesday, July 14th, 2010

We are very excited to announce the recent release of WASP 2.1.

Whats’s new?

  • Detail view of your tags
    - Never miss an in-between call again, as we keep track of the last 5 pages you browsed
    - Filter solution list by type, so you only see what you need
  • Capture title, description and meta data of the sites you’ve scanned to allow enhanced SEO and a powerful tag cloud for easy analysis and drill down on the specific pages that use those tags
  • Localization in French
  • Execution time and latency information for all the tags
  • Seomoz.com related SEO data in the WASP popup
  • Additional tags detected
  • Minor improvements, including bug fixes as always
  • Market research functionality to analyze your competitors’ sites (Did we mention new tag cloud! :-) )
  • Automate market research scans

Thanks for all the great feedback from the community,
and the help from my beta testers (yes you guys ;-) )

We sincerely hope you enjoy the new release!

BTW, you can try it free here: http://webanalyticssolutionprofiler.com/try.htm

Looking for beta tester WASP 2.1

Wednesday, June 9th, 2010

We are almost ready to launch WASP 2.1, but we need to do another round of beta testing.

We are looking for users to jump in and help.

We will give you a 30-day license of WASP 2.1 Analyst.

Email us at support [at] webanalyticssolutionprofiler.com for more details.

This one will be a lot of fun!

Tracking GA Onclick Events

Sunday, April 25th, 2010

I was just asked today if WASP 2.0 tracks Google Analytics events. Yes, it does!

So, take for example the following html code:

<a href=”#”color: red;”>pageTracker._trackEvent(‘Video’, ‘Play’, ‘Escape from New York’); alert( ‘Successfully called pageTracker._trackEvent()’ );”>Video, Play, Escape from New York</a>

In this example, a link to play a video, we want to pass specific information to GA to track a specific video being played.

Once you click on this link, if you look in the WASP sidebar you will see the Google Analytics call being made and all the data being transmitted. If you look carefully, the tag UTME will have the value you are looking for:

So, even if the event is not triggered on page load, WASP will still catch it at the moment it is fired. This also applies to other events such as flash animation and more.

Tracking tool diagnostics

Tuesday, January 5th, 2010

We received this email a while ago and recently received more information. I thought it would be appropriate to share some of the insight that came out of it

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Greetings,
I’m Matteo , developer in xxxxxx.com.
I’m currently developing a tracking system for the site using WASP as main tool for checking and testing, and I’m facing a strange problem: (more…)